Brand & Activation Lead – AI-Powered Consumer Health Tech 📍 Hybrid (Sydney) | 💰150 – 160k + Super | 🕐 Fixed-Term Contract (perm potential)

Job Type: Full Time Hybrid
Job Location: Sydney
Brand & Activation Lead – AI-Powered Consumer Health Tech

Hybrid (very flexible) (Sydney) | 💰150 – 160k + Super | 🕐 Fixed-Term Contract (perm potential)

I’m working with a high-growth health tech brand that’s blending data, AI, and smart services to transform how families manage wellness. As they evolve from hardware to SaaS and expand into new markets, they’re building a team that can match that pace—and now we’re looking for a Brand & Activation Lead to lead the charge on digital growth and campaign execution.

You’ll be the brand builder and customer engager across all touchpoints—rolling out campaigns, driving app adoption, crafting onboarding content, and helping shape a refreshed brand identity in-market.

The role starts as a contract, but for the right person? A permanent role is on the table.

What You’ll Be Doing

📢 Launch and manage multi-channel campaigns to grow awareness, engagement, and acquisition

📲 Drive activation and engagement across the mobile app—helping users get value, fast

📈 Build retention strategies to keep customers connected, loyal, and loving the brand

🧠 Own the messaging for product updates and app releases—clear, helpful, human

🎨 Help embed the new brand identity across all digital and customer-facing content

📚 Deliver onboarding experiences that are informative, intuitive, and brand-aligned

What We’re Looking For

✔️ Campaign marketing, brand, or activation experience—ideally in tech, SaaS, or health

✔️ Strong digital instincts and an eye for customer journeys that convert

✔️ A confident communicator with copy and content skills to match

✔️ Proactive, solutions-focused, and comfortable working in fast-moving teams

✔️ Passion for health, wellbeing, and making a real impact

Why This Role Rocks

🚀 You’ll play a key role in a brand transformation—from messaging to campaigns to experience

💼 Competitive salary 150-160 + super + Performance-based incentives

📅 Fixed-Term Contract to start—with a clear path to permanency

🎂 Human-first perks: birthday leave, parental leave, flexible hybrid work

🧘‍♀️ A mission-led brand doing real good in the health and wellness space

If you’re a brand and activation gun ready to help grow a meaningful, data-led health tech brand—we should talk.

Apply for this position

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