Digital Marketing Specialist | SEO | SEM | GA4 | Hybrid
South Western Sydney | Hybrid, 3 Days From Home | $120,000 + Super + Bonus + Parking. In the old schools, mastery was never about flailing at everything at once. It was about reading the moment, choosing the right move, and landing it cleanly. We are looking for a digitally savvy marketer who works exactly like that across campaigns, websites, performance and stakeholders.
Enter the Dojo
We are partnering with a well-established Australian success story that has evolved into a global organisation with operations spanning multiple international markets. Known for innovation, strong leadership and continued investment in technology, this business offers the stability of an established brand combined with the agility and ambition of a growth-focused organisation.
This is a chance to join a collaborative marketing team where your work will have a direct impact on customer engagement, lead generation and digital growth initiatives across Australia. Think of it less as a job and more as a training ground where your craft sharpens with every campaign.
If you enjoy the balance of campaign execution, website optimisation, digital performance and stakeholder engagement, we would love to hear from you.
The Opportunity
Reporting to the Marketing Director, you will play a key role in supporting and optimising the organisation’s digital ecosystem. You will work across digital campaigns, website management, eDMs, SEO, SEM, digital analytics and ongoing website enhancements, partnering closely with internal stakeholders, agencies and developers.
Key Responsibilities
- Execute digital marketing campaigns across paid and owned channels.
- Manage end-to-end eDM campaigns including briefing, build, testing and reporting.
- Support SEO and SEM initiatives with agency partners.
- Monitor and optimise campaign performance across multiple channels.
- Assist with lead generation and digital conversion optimisation activities.
- Coordinate website content updates and ongoing BAU enhancements.
- Work closely with developers and agencies on website improvements and digital projects.
- Analyse performance data using GA4 and other analytics platforms.
- Support A/B testing, customer journey improvements and conversion initiatives.
- Maintain product and digital content across various platforms and systems.
- Assist with digital project delivery, testing and quality assurance activities.
The Forms You Must Master
Every style has its core movements. Here is yours: SEO and SEM, at a confident hands-on level. eDM and marketing automation. GA4 and digital analytics. Google Ads and Meta Ads Manager. Website content management and BAU enhancements. Stakeholder and project coordination. Master these, and the rest follows.
Skills and Experience
- 3+ years of experience in a Digital Marketing, Digital Coordinator or Ecommerce role.
- Strong understanding of SEO, SEM, eDM and performance marketing.
- Experience managing website content and digital campaigns.
- Hands-on experience with Google Analytics (GA4), Google Ads and Meta Ads Manager.
- Experience with marketing automation and email platforms.
- Strong stakeholder management and project coordination skills.
- Excellent attention to detail and organisational capability.
- A proactive, solutions-focused approach.
The Master Level Moves
Useful, but not essential. These are the techniques that mark a true black belt: experience with enterprise CMS platforms such as Sitecore. Exposure to Jira and Confluence. Familiarity with Salesforce, Google Tag Manager or similar platforms. An understanding of UX, CRO and customer journey optimisation. If you bring these, you will fit right in.
Why Join
This organisation genuinely invests in its people and offers a range of benefits:
- Hybrid working model with 3 days from home.
- On-site parking provided.
- Annual bonus opportunity.
- Employee discounts and retail savings programs.
- Corporate health and wellbeing initiatives.
- Employee Assistance Program for employees and family members.
- Paid parental leave.
- Learning and development programs.
- Leadership development pathways.
- Long-service recognition programs.
- A supportive and collaborative team culture.
About the Business
This is a rare opportunity to join a highly respected Australian organisation that has successfully expanded onto the global stage. With a strong reputation for innovation, sustainability, customer experience and continuous improvement, the business continues to invest heavily in its people, digital capability and future growth.
Final Word
A master is not the one who chases every trend. A master is the one who delivers. If you are a digital marketer who can run a campaign, read the data, optimise the site and keep stakeholders aligned without losing your calm, this role is worth a serious look. You will enjoy flexibility, stability and long-term career growth in equal measure.
Bring your discipline. Bring your craft. We will bring the brand, the team and the platform.
Big Wave Digital, Sydney-based tech recruitment for brands that actually ship.
